Building Your Editing Business
Building your editing business requires finding clients. As a newer editor, this can be challenging, so where do you start? I suggest you begin by asking yourself a few questions.
Building Your Editing Business: Decide Who You Are as an Editor
- What is your purpose? Mine is to help women find a way to tell their stories.
- What kinds of clients does your purpose suggest you should target? I target women who are transitioning from nonfiction to fiction or creative nonfiction.
- What do you want from your business? I want to work on interesting manuscripts written by professionals who can pay professional fees.
- What kinds of clients does your “what I want from my business” answer suggest you should target? For me, people who are already professionals and who see the value of editorial help.
- What is your area of specialization, and why? I specialize in teaching women nonfiction writers to write romance because this is where my skills and experience lie, and it is what people ask me to do.
Inventory What You Already Know
- What is your overall business goal?
- What are some overall marketing strategies you could use to get clients?
- What are some skills and experiences you have that might help potential clients solve a problem?
- What are five or ten things you can do in the next two months to gain additional editing experience?
- Who are some people you could get to know who could help you build your business?
- What types of services are you offering/planning to offer potential clients?
Put It Together
- Who are your target clients, and where are they likely to be found?
- What is one thing you can do this week to network with colleagues and/or potential clients?
- Identify an indirect way of finding clients (such as teaching a class) that appeals to you. What are some steps you need to take to get the ball rolling?
Tips for Editors & Writers
Making Your Offer Clear
There’s a fast-casual restaurant I walk by every day that has a sign in the window: Pick Any 3, Get 1 Free! That sounds clear enough, right? But below the offer, they list what you can pick from: – 1 dinner (grilled chicken, burger, ham-and-cheese sandwich) – 3 large drinks (Coke, Diet Coke, Sprite, Dad’s…
Effective Copyediting
How can I provide effective copyediting to authors? The most effective copyediting must include an improvement and be intended to address an important issue. Sometimes when you’re copyediting a novel, you’re asked to do a medium- or heavy-level copyedit, which means you’ll be doing more than just the basics of ensuring the ms conforms to…
Solving a Common Coaching Problem
In my inbox: “I’ve coached a first time writer from outline to first draft completion. Along the way, I explained concepts like show vs. tell and point of view. Last month, I helped him to draft questions to solicit objective feedback about his story and recommended some beta readers. Now he has lots of feedback…
