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Letting go of mistakes

ByJennifer Lawler

Once upon a time, I trained in the martial arts. When I was a brown belt, I hit someone pretty hard and broke his rib. We were supposed to demonstrate excellent physical control, and accidentally breaking someone’s rib does not equal excellent physical control. I felt terrible for causing him pain and for not having…

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Writing and Editing Skills: How do you hyphenate your career?

ByJennifer Lawler

How can someone effectively combine writing and editing skills? By establishing what I call a “hyphenated career,” precisely that of a Writer-Editor! Combine Writing and Editing Skills – Become a Writer-Editor In my book The Business of Storytelling, I talk about how to create a writer-editor career, where you use what you learn as a…

marketing toolkit seo for editors.
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Waiting for a Hare (Client) to Appear

ByJennifer Lawler

What is the best marketing method for freelance book editors? Well, it depends! The Best Marketing Method for Freelance Book Editors “Waiting for a hare to appear” is an old Taoist story. Taoism is a philosophy of the middle way, of not forcing effort, of observing nature, and trying to stay in tune with it….

The Business of Storytelling by Jennifer Lawler book cover
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How to Price Services for Freelance Editors

ByJennifer Lawler

Attention freelance editors: When considering how to price services, avoid undervaluing your work in an attempt to stay competitive. This approach can lead to exhaustion and potentially compromise the quality of your output. How to Price Services My hair stylist moved to Indiana. I only found this out when I called to make an appointment….

getting editorial work from book publishers and packagers.
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Building Your Editing Business

ByJennifer Lawler

Building your editing business requires finding clients. As a newer editor, this can be challenging, so where do you start? I suggest you begin by asking yourself a few questions. Building Your Editing Business: Decide Who You Are as an Editor Inventory What You Already Know Put It Together Tips for Editors & Writers

The Business of Storytelling by Jennifer Lawler book cover
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How Freelancers Can Use the Pareto Principle

ByJennifer Lawler

Learning how freelancers can use the Pareto Principle to level up their marketing game offers great business-building wisdom. How Freelancers Can Use the Pareto Principle The Pareto Principle, also known as the 80/20 rule, is a ratio used to describe certain economic and business situations, such as 20 percent of the people have 80 percent…

how to start your editing business.
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Setting Client Expectations

ByJennifer Lawler

Setting client expectations at the very beginning of a working relationship is necessary to provide the best editing services when working with authors. Setting Client Expectations: What Does the Client Want? Because editorial functions can go by different names, the first rule of freelance editing (whether developmental or otherwise) is to figure out what your…

how to start an editing business.
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Avoiding Scope Creep

ByJennifer Lawler

Whether you’re a developmental editor, a copyeditor, or a line editor, avoiding scope creep is necessary so you can deliver your best work to clients. Avoiding Scope Creep for Editors When we edit novels, much of our work involves evaluating the problems in the manuscript and suggesting possible revisions for the author. If Joe’s character…